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The Keys to Beats by Dre’s Success



Before Beats by Dre arrived on the scene, it was difficult if not impossible to find high-quality speakers an average person could afford. Now high-quality speakers are more than just available. They’ve come down in price across the board in response to competition. Beats by Dre has remained a customer favorite despite the additional competition because they’re still the best value on the market. Their relationship with Apple has made a great deal even better. Read the Rest…

Dr. Dre’s Beat Headphones – The Sound of the Future

during the 2012 NBA All-Star Game at the Amway Center on February 26, 2012 in Orlando, Florida.  NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.


Everything old is new again – this idea includes the technological advancements in “headphones.” The age of the Sony Walkman era produced headphones that weighed up to a pound and made people look like they worked in an airport rather than music lovers. How time has changed.Dr-Dre-with-Beats-Headphones

Dr. Dre (hip hop producer) and Jimmy Iovine (record chairman of Interscope Geffen A&M Records) have produced the new must have headphones – “Beats.” Beats were created in 2008 for its great listening perfection in sound quality. Apple, Inc. became a partner in mid 2014, when they acquired Beats for $3 billion. Read the Rest…